Food & Drink

Hello Fresh feat. Big Zuu

We recently completed filming an exciting three-part series for Hello Fresh to create engaging content tailored for university students. The goal? To inspire young adults to get creative in the kitchen with simple, tasty meals from the Hello Fresh range - all delivered through short, captivating Instagram Reels.

To show students that cooking doesn’t have to be complicated, Hello Fresh joined forces with popular musician Big Zuu to show students. In this episode, Big Zuu, along with his friends Tubsey & Hyder brings a fun, down-to-earth vibe, showcasing easy meal ideas that perfectly fit a student’s lifestyle and budget. The series is filmed not only to entertain, but also to inspire confidence in the kitchen.

To bring this vision to life, we deployed a skilled crew of four, including a director, two camera operators and a sound technician. Our team handled all stages of production, from filming to editing, colour grading, and final delivery, ensuring every episode was polished and Instagram-ready. By combining vibrant personalities with easy-to-follow recipes, we managed to shoot a series of videos that resonates with Hello Fresh’s audience and delivers a compelling message: cooking can be accessible, social and fun.